Here you will find a few cases on which I have stumbled upon during my 3-year journey with multiple clients, that I solved with the “learning-by-doing” technique ^^.
-
Email Personalization within Journey Builder
Who said that automated emails should be simply transactional or generic messages? The classic “Dear #FirstName,” email is not that welcome anymore. As marketers, we have a duty to sparkle the light that lies within our customer’s eyes at every interaction. That should happen at every email communication you are sending out, be it the… Read more
-
Interactive Email Marketing
It’s LIVE! Here we go, the much awaited piece of marketing tool is finally available on Salesforce Marketing Cloud! 2 days earlier than expected for some of us! As a reminder, this feature allows Marketers to create emails with fillable forms (directly within the email client!) that, on the push of a button, send information… Read more
Follow My Blog
Get new content delivered directly to your inbox.
Salesforce Marketing Cloud, the unsaid. 